It has only been a few weeks since we crowned Mvelo Ncube the Csquared #TOPSWAG Style Icon Winner 2012 and it was at the glamorous MTN SAMAs he made he red/yellow carpet debut. Dressed head to toe in Csquared, our stylish winner walked the yellow carpet with the celebs and enjoyed VIP access to the main event and after party.
We asked Mvelo to tell us in his own words about his much anticipated debut:
Attending my first event on behalf of Csquared was a fun experience. More so when its the SAMA’s and they’re held at Sun City.
Anyone familiar with the resort knows that fun and great memories are just guaranteed alongside the monkeys you’ll find on your patio now and again.
The SAMA’s were amazing with everyone dressed to the 9’s, 10’s, 11’s and 12’s. My best dressed for the night were Pearl Thusi, Minnie Dlamini, Zizo Beda and Khuli Roberts putting the quirky into fashion with a dress made out of cellphone memory cards.
I spotted music sensation Theo Kgosinkwe, looking good in his Csquared suit. It was like tinsel had made a 24 hour stop at the Super Bowl, the fashion was just that great.
The morning after the night before all that could cure the headache which served as a reminder from a great night of literally dancing with the stars was the famous ‘Sun City breakfast’ and litres of coffee and a few more hours by the poolside with friends and well a long island or three.
With luggage packed, memories collected and check out keys in hand, all roads lead back home to JHB having experienced my first SAMA’s dressed by Csquared, it couldn’t have been any better.
For all of Csquared’s MTN SAMA18 Coverage click here.
Stay Stylin’
Subscribe to Csquared Menswear by Email, and stay tuned to Csquared’s Facebook or follow us on Twitter at @CsquaredSA for more stylin’ daily updates.
Two months agoCsquared Menswearset out in search of an individual who had the ultimate #TOPSWAG to represent the Csquared Man. We were in search of a man who is young, bold, stylin’ and unapologetic and proud of the life he leads.
After over 80 #TOPSWAG Style Icon entries from around the country, gaining over 4000 FB fans, over 7000 fan comments and thousands of tweets across South Africa…Mvelo Ncube was crowned Csquared Menswear #TOPSWAG Style Icon Search 2012. Csquared Menswear #TOPSWAG Style Icon Search 2012 refreshed by Peroni exploded virally over Social Media reaching a total of over 2 million young South Africans, making this one of the the fastest growing campaigns for high end menswear designer brands.
Csquared Menswear crowned its 1st social media campaign Csquared TOPSWAG Style Icon Search refreshed by Peroni Winner Mvelo Ncube on March 9, 2012. But how much do we know about our winner? Where is he from? What makes him tick? Who is the man behind the swag? It’s time we got to know him…
My favourite personality in fashion Karl Largerfeld said it best when he uttered, “I’m a fashion person and fashion is about all kinds of change.” And that’s been my relationship with fashion, its been there with me and defined every life stage I’ve gone through for the past 22 years of my life.
Born originally in JHB and raised in Durban (emalzi kwaC) I didn’t have a great deal of understanding for fashion growing up and my interest in it developed during my high school years when I discovered Ftv, and I’d sit in my lounge and pretend to be at the said venue; Milan, Paris, London etc. When you attend an all boys High School (Durban High School), making it known that you’re a fashion person could’ve been social suicide, especially since I was also a celebrated member of the Debating team. My name being mentioned at every second assembly for ‘Best Speaker Awards’, the only thing I had to vouch for my masculinity was a stint I had in hockey .
Mvelo walking MBFWJ #CsquaredRed Fashion Show
When the time to choose a career came I followed my mothers advice and I chose to study Law at WITS University. At the time I wasn’t brave enough to tell her that actually no what I wanna do is to become a buyer and travel the world forecasting the next big trends. I lasted two years and the frustration of doing something my heart wasn’t set on got to me and the immense boredom . And so I spent the next two years that followed freelancing in marketing gigs one of which saw me getting involved with the World Cup and meeting the likes of Arsne Wenger. I’ve also been the youngest kid in a building when I worked for a steel trading and distribution company, yes I know big yawn, I didn’t last long there either.
Mvelo with music sensation Toya DeLazy at Csquared #TOPSWAG Fashion Week After Party @ Taboo, JHB
I value and am grateful for each and every experience I’ve been through however it’s of extreme importance that one follows their heart and gets involved in projects they’re passionate about. For me getting involved in the Csquared #TOPSWAG Style Icon Search will probably bring on the biggest transformation the biggest change. I’ll finally get a taste of an industry I’ve always marveled at.
Mvelo walking Csquared #TOPSWAG TOP3 Announcement Party Fashion Show @ Trinity Cape Town
My interest in fashion or in African fashion is primarily on its commercial side. To be apart of a team that’s gonna focus on the business of fashion and not just the glitter and events of it. To develop our Fashion Houses and have them rival international houses and play a role in a movement that will see African talent be mentioned in the same breath as International icons.
That’s my dream and that’s my goal.
By Mvelo Ncube
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates.
Find Csquared at premier Stuttafords and Markham stores nationwide - click here.
FOR MORE INFO ON MVELO NCUBE, PRESS QUERIES, INTERVIEWS, PRODUCT REQUESTS OR DETAILED RAMP LOOK DESCRIPTIONS PLEASE CONTACT:
SocialWOO - Social Media Marketing and PR
Contact SocialWOO Office 10am-6pm +27 79 379 8920
Photo Credit: SDR Photo / Mvelo Ncube
Over the last week we have been humbled by the media coverage around the #CsquaredRed MBFWJ Fashion Show and #TOPSWAG After Party!
And to top it all off we got This in our inboxes!!! The March/April issue of the online magazine Showbizz with our very own Mvelo Ncube on the cover.

This is Mvelo’s second cover, the first being the Weekend Argus feature on the #TOPSWAG Announcement Party at Trinity. Our boys a natural cover boy it seems.
Read all bout #CsquaredRed and #Topswag Style Icon Winner Mvelo on Showbizz’s website and subscribing.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter at @CsquaredSA for more stylin’ daily updates.
FOR MORE INFO ON MVELO NCUBE, PRESS QUERIES, INTERVIEWS, PRODUCT REQUESTS OR DETAILED RAMP LOOK DESCRIPTIONS PLEASE CONTACT:
SocialWOO - Social Media Marketing and PR
Contact SocialWOO Office 10am-6pm +27 79 379 8920
Mvelo Ncube came into the Csquared #TOPSWAG competition pretty late in the game. Not daunted by Lucky’s lead, he rose up the ranks pretty quickly and soon enough was amongst the Top 10. He made the whirlwind trip to Cape Town for the #TOPSWAG3 Announcement Party at Trinity and soon enough our boy found himself on the start of his #TOPSWAG journey.
Fast forward to March 9 at Taboo Nightclub, Mvelo was crowned winner of Csquared #TOPSWAG Style Icon 2012. Mvelo take us back to that moment when his name was called and he won instant style fame, R30 000 in Csquared designer-wear and the ultimate VIP experience in 2012.

Right after the amazing experience of walking down the runway with Lucky and Omphile and the models at fashion week we had to quickly make our way to Taboo for the announcement . Once at Taboo right after AKA and Stoan called me and the other two guys onto the stage , Stoan asks us to introduce ourselves shortly to the audience and right after the introduction he made the life changing announcement.
Firstly we must have been on stage for about 5 mins but the nerves and anxiety extended everything to feel like an hour !! Right after Stoan and AKA made the announcement the my entire journey flashed before me , from the moments where I was texting my friends and inboxing my friends to please please vote for me by liking my picture to the trip in Cape Town where the Top 3 announcement to the final announcement , YES I DID IT !! I was excited it all paid off , my asking , hoping and believing I’d win paid off .
Some worry that things get taken away from them when the clock strikes twelve i.e Cinderalla , but I was over the moon because I got crowned Csquared Top Swag Icon for 2012, I’m also proud to be the very first Top Swag Icon and can’t wait to set high bar for all the other TOPSWAG Icons to follow. Looking forward to working with Sianna Wu and the legendary Mark Gooding.
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I’m abit sad that the first half of the journey has come to an end but also joyful that the second half is about to start , I think its safe to say my life’s not gonna be the same again. - Mvelo Ncube
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates.
Find Csquared at premier Stuttafords and Markham stores nationwide - click here.
FOR MORE INFO ON MVELO NCUBE, PRESS QUERIES, INTERVIEWS, PRODUCT REQUESTS OR DETAILED RAMP LOOK DESCRIPTIONS PLEASE CONTACT:
SocialWOO - Social Media Marketing and PR
Contact SocialWOO Office 10am-6pm +27 79 379 8920
Photo Credit: SDR Photo
Available for immediate release - 12.03.2012
Csquared Menswear is South Africa’s most cutting-edge formal wear brand, and they proudly showcased their latest collection at this year’s Mercedes-Benz Fashion Week in Joburg on evening of 9th March 2012. The show and after party also marked Csquared’s 10 year anniversary by celebrating the decade of style, elegance and attitude that the brand has brought to menswear in South Africa.
The Csquared winter collection 2011/12 show exhibited luxury and kingsmanship tailoring, while evoking the charm of nostalgia by paying homage to the artistic construction of the royal uniform.

The collection’s theme was “Russian Revolution” and was inspired by the history and stylized opulence of the Royal Russian family. The collection focused on suiting in rich and moody jewel-toned colors made in an array of high-quality luxe and wearable fabrics. There were quirky checked shirts, statement herringbone pieces with a modern edge and structured jackets with detailed epaulettes. Luxurious fabrics are seen in each & every item, from neutral & classic grey to rich plum & emerald jackets
The Cut & Silhouette: Csquared’s A/W 2012 collection focused on sharply cut double-breasted jackets and low-buttoning 2-button suits, with strong shoulder lines balanced with fluid pant shapes.


Styling: Fine 100% cotton shirts and woven tailored pants provided casually styled pieces, while monotone shirts paired with contrasting color bow ties display the trend of “Neutral Blocking”. Outerwear has a laidback smart-casual feel with the fit of Csquared traditional tailoring being the shining star. Non-traditional pattern pairings of herringbone waistcoat and checked shirts brings a chic quirky look together. Our burnished leather trimmed blazer jacket with high sheen leather collar-lapel and elbow patch provides our clients with one of the hottest must have items this winter.



Color: Jewel-bright teals and petrol blues teamed with deep bottle green, violet and vivid sapphire blues contrasted with warm tobacco browns, espresso and camel, black and charcoal grey.



Fabric & Knit: This collection uses luxe wools with fluid suiting material. Bold checks and plaids were tailored with matching or contrasting inner pieces for a play on pattern on pattern. Leather, satin, and Melton were used to give the range a beautiful, warm and rich winter feel.



Print & Pattern:
Micro paisleys, stripes and checks.



Footwear:
This year’s Csquared men’s footwear features multi colored brogues, suede lace-ups paired in grey-patterned socks and neutral or tan brogues paired with bright socks to give every step of your day a flash of color below your turn-up’s.



Accessories: Bow ties, bow ties & more bow ties! Scarves, suspenders, vintage metal badges, leather bags, hats, hard belts to complete a #Topswag Stylin’ yet masculine winter look.




The One Must-Have Item from the Csquared Collection?
Our burnished leather trimmed blazer jacket with high sheen leather collar-lapel and elbow patch, provides our clients with one of the hottest must have items this winter and sound investment piece to wear throughout the seasons.

House of Monatic Head of Brands; Mark Gooding when interviewed after the show said “I am lucky to have such talented creative people around us, thanks especially to Jan Malan & Wayne Govender who helped make this vision come true. Csquared shows have always been heavily stylized and I think the Russian Revolution fitted the theme perfectly. We explored a few new elements to our collection which we are looking forward to seeing in stores for A/W 2012 season”. The turnout of the #CsquaredRed show showed the fashion critics that customers’ love for menswear is as strong as ever in South Africa; #TOPSWAG entrants, celebs, fans of Csquared’s social media attended the show proudly and packed the show venue to its brim.

Csquared designer Wayne Govender (L), Head of Brands Mark Gooding (R)
Wayne Govender is the newly appointed Csquared designer and #CsquaredRed was his first show! “I am honored and exhilarated to be working for the Csquared brand, renowned for its deep tradition in tailoring. Csquared’s winter collection experimented with new cuts, colors and embellishment.” When asked what his favorite piece from the collection was Wayne exclaimed “The Coat! We designed the coat in different shapes and in various proportions so that, it is a versatile item that could go easily from day to night. By far the most important accessory this season is the bow tie, which we are dubbing as the new “tie”. The already popular Csquared velvet bow ties have names like the “Mont Carlo”, and the “Frank Sinatra”… how is one to resist the urge to accumulate a few throughout the season!”
However the #CsquaredRed Fashion Show was only the beginning of the night with the official after party held at the trendy Taboo Nightclub in Sandton. After 2 intense months of campaigning and a whirlwind trip to Cape Town, Csquared Menswear crowned its 1st social media campaign Csquared TOPSWAG Style Icon Search refreshed by Peroni Winner Mvelo Ncube. Mvelo walked away with instant fashion fame, R30 000 in Csquared designer-wear and the ultimate VIP experience in 2012.

Csquared #TOPSWAG Style Icon Winner Mvelo Ncube walking in #CsquaredRed MBFWJ Show A/W 2012.
SocialWOO social media and PR also made sure that the #CsquaredRed show and Csquared’s #TOPSWAG social media campaign conclusion ended on a highly-buzzed note that will only bring bigger, better and more exciting things for Csquared and the menswear industry in 2012.
FOR MORE INFO ON MVELO NCUBE, PRESS QUERIES, INTERVIEWS, PRODUCT REQUESTS OR DETAILED RAMP LOOK DESCRIPTIONS PLEASE CONTACT:
SocialWOO - Social Media Marketing and PR
Contact SocialWOO Office 10am-6pm +27 79 379 8920
All images by Simon/SDR Photos
Csquared Menswear is South Africa’s most cutting-edge formal wear brand, and will be proudly showcasing its latest collection at this year’s Mercedes-Benz Fashion Week in Joburg on evening of 9th March 2012. The show and after party will also mark Csquared’s 10 year anniversary by celebrating the decade of style, elegance and attitude that the brand has brought to menswear in South Africa.
The Csquared winter collection 2011/12 show will exhibit luxury and kingsmanship tailoring, while evoking the charm of nostalgia by paying homage to the artistic construction of the royal uniform. The collection’s theme is “Russian Revolution” and is inspired by the history and stylized opulence of the Royal Russian family. The collection will focus on suiting in rich and moody jewel-toned colors made in an array of high-quality luxe and wearable fabrics. Expect quirky checked shirts, statement herringbonepieces with a modern edge and structured jackets with detailed epaulettes.
Csquared’s high-profile fashion show will take place at the stylish Hyde Park Corner at 21:00 and will be attended notably by: fellow MBFWJ exhibitor David Tlale, South Africa’s leading fashion bloggers and press, as well as an exclusively selected list of up-and-coming celebrities, IT-guys and social media highrollers known for their personal style.
Several high-profile celebrities have already confirmed their attendance - Theo from Mafikizolo, Mini Dlamini, Khanyi Mbau, Tumisho Masha, Stoan Seate, Toya De Lazy and AKA among others. Celebrity fashion producer Jan Malan will be directing the #CsquaredRed theatrical show.
The fashion show will also feature the thrilling finale to Csquared’s wildly successful social media campaign “Csquared #TOPSWAG Style Icon Search 2012”.
In case you missed it: for the last 2 months Csquared has been in search of an individual who has the ultimate #TOPSWAG; someone who is young, bold and proudly unapologetic of the life he leads. The Csquared Topswag Style Icon Search competition went viral on Social Media, gaining a fiercely passionate following and reaching a total of over 2 million young South Africans in less than 30 days!
The Topswag Top3 - Lucky Seloro, Omphile Molefe and Mvelo Ncube were chosen after a month of intense campaigning, fan votes on Csquared’s Facebook Page and a whirlwind trip to Cape Town. These three men will be walking in Csquared’s fashion week show to try win-over the public’s affection one last time. The winner will be announced at the Official Csquared Fashion Show after party, and he will walk away with instant fashion fame, R30 000 in Csquared designer-wear and the ultimate VIP experience in 2012.

Mvelo Ncube (above) - #TOPSWAG finalist to walk in MBFWJ show

Lucky Seloro (above) - #TOPSWAG finalist at Cape Town Event

Omphile Molefe (above) #TOPSWAG finalist at Cape Town Event
The official Csquared fashion week show after party will be held at the glamorous Taboo Nightclub in Sandton from 23:00 onwards. Following Csquared’s brand culture and legacy, both the Csquared fashion show and after party will be attended by high-profile press, celebrities, colleagues in the design industry and Csquared’s celebrity brand ambassadors.
The Csquared after party and the live #TOPSWAG winner announcement will be MC’d by Kwaito singer and Afro Café host Stoan Seate. Guests will also enjoy musical vibes from South African hip-hop sensation AKA who will keep the party going.
Join Csquared in celebrating 10 years of style, elegance and attitude by experiencing the Csquared fashion show, #TOPSWAG winner announcement and after party via live-blogging updates.
Follow Csquared to get a virtual front-row seat at fashion week via
Facebook facebook/Csquared
Twitter @CsquaredSA
FOR ANY PRESS QUERIES PLEASE CONTACT: SocialWOO - Social Media Marketing and PR
Contact SocialWOO Office 9-7pm +27 79 379 8920

Models at Csquared #TOPSWAG Cape Town Event (above)

Model in Csquared Menswear Casual Collection (above)

Model in Csquared Menswear Casual Collection at Cape Town Event (above)

Csquared Menswear is excited to announce that we will be showing our latest collection on Friday 9 March at the Mercedes Benz Joburg Fashion Week!
The show will be produced by Fashion Week legend Jan Malan, of course y’all know he did a stylin’ job of the fashion show we had at our TOPSWAG3 Announcement Party so of course we had to ask our man to produce this one.
We are very excited to show off the new collection and get all your thoughts and comments. In preparation for the excitement we sent TOPSWAG TOP 5 Finalist Thabo Mafisa to the official Joburg Fashion Week 2012 Launch Party last Thursday in Hyde Park.
Thabo looked devilishly handsome in his brand new Csquared suit and he worked those dimples and got us some awesome pictures from the night…but let him fill you in on all that happened…
Joburg Fashions Night Out…by Thabo Mafisa
The year 2012 started off with a bang in regards to the Fashion Industry. The recent Men’s fashion week in Italy, then Paris left a lot of questions about which trends will seep into South Africa and what will their interpretation be. The collections at Mens Fashion Weeks created a fever of excitement about bespoke tailoring and looking to the past for inspiration. They carried hints of nolstagia and aroma of a timeless man…
But fashionista’s never rest though, even my fellow #Topswag5 finalist Dully can confirm this as we bumped into each other Thursday. Immediately, with bags full of memories and scribbles that will be quoted for the whole of the season; it was time for Sao Paulo, then New York Fashion Week. South Africa’s very own David Tlale went to show case at New York Fashion Week, it was a early reminder that our turn is next.
Whilst New Yorkers are running to Bergdorfs for their favourite new creation, fashionista’s have to put on their best gloves for high tea’s in the cafe’s of London as London Fashion Week commenced. South Africa was not to be left behind of course, as one was invited to the launch of Joburg Fashion Week Organised by African Fashion international (AFI) at Hyde Park Corner in Hyde Park.
The cast of Generations came out to play, mingle and represent the diversity in beauty that is found in our country. Marketing Manager of AFI, Allana Finley welcomed The Chair Person of AFI Dr Precious Moloi-Motsepe to speak and announce their new found relationship with Mercedes-Benz for Johannesburg Fashion Week. The sponsorship will further extended on all of the AFI organised Fashion Weeks.

The environment was intimate, with the focal point being the two Mercedes-Benz Cars with four models around them. Two of the models, Prieska who was wearing a yellow Kluk dress and Lerato in a Thula Sindi original commented about how excited they are about walking the ramp this season.

I of course in a black matte Csquared Menswear 2 button Jacket, white Csquared shirt and pocket hanky, even Zuraida Jardine couldn’t help it but appreciate the swag. Times Live Blogger Sandiso described the look as “very Tom Ford”.

The ladies looked amazing, they were gliding across the stone coloured marble floors with clicks or their designer heels and joy carried far beyond the made up contours of their eyes. Majesty lies with Sonia Booth as her presence is as radiant as her smile. With a young smile of acknowledgement, she didn’t even hesitate to strike a perfect pose for me…
To my excitement, when a perfectly groomed young blonde lady in a sexy but elegant black dress from Robot waved at me, it was much suprise when I realised its our reigning Miss South Africa Melinda Bam and Lola Lopes from Angola who is the current Miss Universe. Before posing for a picture, they congratulated me on my ever so dapper look.

The event was a great success as it was a great appetiser to a promising meal which AFI and Mercedes will hopefully present.Thank you very much to Csquared and I look forward to having another TOPSWAG fashion experience, because fashion is a labour of passion.
Thank you Thabo for sharing your experience with us and representing Csquared Menswear at the launch.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates.
Find Csquared at premier Stuttafords and Markham stores nationwide - click here.
Our final TOPSWAG Style Diary post comes from Csquared Menswear Style Icon TOPSWAG3 Finalist Mvelo Ncube…

What started off about two weeks ago as a ‘maybe , well why not ’ after thought turned out to be among of the best experiences of my life, involving a lot of lessons being learnt regarding friendship , passion and self confidence .

When I entered the competition I entered knowing I was competing with the likes of Lucky who at the time had about 450 votes *takes deeeeeeeep breath*. Nevertheless with much rallying and much support from my friends I managed to get the necessary votes to make it in to the TOPSWAG 5 .
My friends rallying and campaigning made it possible and one of the lessons I learnt was that one ought to support their friends at all times regardless of what it is they require support from you to attain, support them at ALL TIMES. And having a friend there (Thabo Mafisa) just made the entire experience that much more memorable.

Also meeting and making new friends and feeling like I’m a part of the Csquared family is also something to brag about. Being a part of the competition means a lot to me because finally I’ll get to get involved in one of the industries I have a major interest in for the first time in my life.

I’ve spent a lot of time getting involved in jobs that have done very little for the development of my character and soul and for the first time I’ve had the pleasure to experience what its like when passion and enthusiasm collide , even if it was just a little taste . I spent most of the day on Thursday in toooo much shock and awe , internally I kept screaming out ‘thank you , thank you , thank you ’ to whatever gods that made it all possible.

I got to spend an entire day with one of the god fathers of SA fashion, Mark Gooding which was both an honour an privilege . I sincerely hope to get to work closely with Mark in whatever capacity one day I really do , I’d learn a lot from him. An experience like this will naturally teach you a lot about yourself, it will also force you to be the biggest believer in yourself , and to be your number one fan, sounds cliché and ‘oh well obviously’ however not everyone goes through life being their biggest fan, and that’s one of the lessons Csquared #TopSwag instilled in me due to a mere liking of a picture. Self confidence is of extreme importance , self confidence in your appearance , your speech , and your sexuality even.

Entering a competition such as the Csquared TOPSWAG means one will be privy to public opinion a lot for all of that not to affect you it requires one to know what it is that they stand for and to be your own biggest cheerleader. Aside from public opinion there was the matter of ‘how will the other contestants find me..’, fortunately for me I had the pleasure of competeting alongside one of the greatest bunch of guys , very accepting and all about the fun, who epitome the true definition of swagger.

All in all the experience has been amazing , my manager sent me a message on Thursday morning the words were simple but when I read the message is was thrown a back a little , the message read ’ well done guy , I’m glad I didn’t stand in the way of something that could be life changing ..’ , I held my phone and thought for a few minute : wow , life changing ?! , this really could be life changing . And that’s why I want it so bad I suppose , should I win I don’t want to just walk away with the prize , I’d also really like to get involved with Csquared that would be a great honour.

’ I am a fashion person, and fashion is not only about clothes - it’s about all kinds of change.’ Karl Lagerfeld
We cannot wait to see who wins…it is going to be tough for bthe judges as all these men are true gents.
To vote for Mvelo be sure to visit his TOPSWAG Style Icon Search entry pic and like.
All the best.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3












Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3
To end the week , we have Csquared TOPSWAG Top 5 finalist Dully Dulz. The budding photographer caught our attention from the get go. Getting to know him while he was in Cape Town assured us we had picked the right man for Top5 but let him share his experience…
An opportunity found where I can merge my ultimate passions; modeling and my love for fashion. All thanks and praises to the Csquared #Topswag competition. Which I took for granted at first until I got an overwhelming response from family, friends and random strangers (my newly found family).

Here was thinking I had entered in the final hour not knowing by doing so, I have paved a newly formed affair with my love for fashion and being a trend setter.

For me making the top10 was an achievement on its own as the competition was so unpredictable, hanging on and hoping for the increase in votes and the hype created by people routing for me. Seemed as though I had given up on myself before I even tried. A lesson learned of self-confidence and not giving up your dreams, something I will always remember a triumph because of the love from every one that reminded me of why I entered. That alone fueled every ounce of commitment I had since then. For that, I will forever remain thankful.
Being the face, brand ambassador and being part of a growing family made me realize that this is not solely about me.Social responsibility and constantly being under public scrutiny and praise is what I have signed up for. A small price to pay for a wealth of education and exposure to an industry I fell in love with ever since I saw my first fashion show on FTV back in 1999.
I met four great mates, with different backgrounds and fashion sense, we gelled well and learned quite a lot from each other.

Lucky Seloro; a truly awesome spirit, acquired sense of swagger that radiates effortlessly. a brother that adores his family and has quite an extensive knowledge in the fashion world and beyond.

Omphile wame Molefe: I was in awe of his euphoric energy and yet calm character and sharp mind. A brother that loves looking good at all times.

Thabo nokamoso Mafisa: a free spirit that loves fashion and has innovation written all over him lol (cool guy)

And then there is Mvelo Ncube: a great guy,. However shy, took a while for him to warm up to us but in the end. He finally was relaxed & was quite a chatter box. Keen sense of style and swag… Lol

A bunch of awesome individual I met. Thank you to the judging Panel for recognizing such.
Come the 26 Jan, TOPSWAG3 reveal day at the Trinity. A spectacular event it was and I couldn’t wait to get on the ramp and do my thing. Only to find out that the event was choreographed by non-other than Jan Malan.

Which model wouldn’t mind bragging that he/she has been directed by Jan Malan; a celebrated fashion choreographer with a passion for perfection #i totally shares his sentiments#. Being dressed by line that is driven by innovation and love. Csquared Menswear has been a trend setter in the local scene and has made a lot of celebrities and the average man stand out simply coz of the #swagger and personal touch behind the brand.Being in Cape Town alone was a definite win. Only hoping to remain being part of the Csquared brand.

I conclude this entry with the words that motivated my entry into this competition.
“Topswag is not a right or privilege; with me, it’s a stature of innovation and standing out. I’m comfortable with being different. A trend setter at most, however still learning from those who came before me. Respecting the greats!
Be different, be innovative, be a trend setter!!”
” todo comienza con el amor propio” (Spanish) translated: it all starts with self-love
Thank you TOPSWAG.

It is interesting to hear the guys talk about their journey and how this competition has affected their lives…
Join us next week for more Style Diary entries..
Have A Stylin’ Weekend
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3


After a long day at the office, driving back home, I received a call which immediately caused me to pull off on the side of the road just to listen attentively to this.
“Hi. Is this Omfeelay Molayfee speaking”…”Yes,” I replied… a host of a question and answer session followed through, being made aware in the process that I may receive the elusive call to board the plane to Cape Town as part of the TOP5, pending all other votes being considered of course
I stayed calm and could only wait for that call .
I got the call that my place in the Csquared TOPSWAG TOP5 was confirmed.

Elated at best from the information at hand, it only dawned to me that this was no hoax and wasn’t what I had perceived it to be initially - just a fun filled competition that I possibly will not see myself even make it especially due to the late entry. The rules of this game were changed, I could not share this information with anybody, as I had to wait for Csquared to officially announce the TOP 5. Was this a dream come true about to realized?
Thursday 26, 2012 - The dream was about to be realized as I left Pretoria at 08:30 am for OR Tambo International. Arrived at 09:10. I called Dully Mokotedi, and met up with him at the check in point. The first member of Csquared TOP5 to have acquainted myself with.

We were running late at the time, Mvelo Ncube, called to find out about our whereabouts. We assured them that we’ll be boarding with them soon, nothing was gonna break the TOP5 apart - this stemmed the start of a great friendship as we headed for the Mother City, hitting it off with Lucky, Thabo, Mvelo and Dully on the way there.
Upon arrival at 12:30, we headed for the House of Monatic where we got to meet the inspirational team behind Csquared - Mark Gooding (Head of brands at House of Monatic), Sianna Wu of SocialWOO, Lipalesa ‘Didi’ Kolane - Marketing at House of Monatic, Chido Samkange of SocialWOO and Wayne the new Csquared designer.

We had an introductory session with Sianna and Mark, whilst Wayne got the fittings sorted. Each of the TOP5 got the opportunity to choose their own attire for the fashion show which took place at Trinity, where Analogue Nits was also taking place that very evening.
After the fittings and selections were made, at about 14:30 - 15:00, we then went to Trinity for rehearsals with Jan Malan - Producer/Director/Choreographer of Face of Africa to get the proper guidance and teachings to make a fashion show successful.
The preparations were set and now we awaited to grace the stage with the Boss models, who were showcasing Csquared’s new fashion range.
We left Trinity at about 18:00 to continue forth with our VVIP treatment as we checked in at The Protea Hotel North Wharf. We freshened up, went for supper and off we went to Trinity for the fashion show/ Analogue Nites.


The fashion show went extremely well, especially for the Csquared TOPSWAG 5 all eloquently dressed in high end style, class, fashionably colour blocking when all together we were.

The evening was drawn to a close when the TOPSWAG3 was announced with photoshoots to follow, as well as being graced with exceptional performances from AKA, Khuli Chana and Kabelo.


The rest of the evening was of a great party with A list celebrities, with drinks flowing, great SWAG5 company, what more could have one asked for.

Friday 27, 2012 - we closed off our visit to Cape Town with a relaxing visit to the Beach, endless partying that evening and a sad return flight back home on Saturday the 28th.



Thank you Csquared Menswear for presenting us with such a great opportunity that we could only dream of. A great bunch we were in the TOP5, that immediately were responsive to one another and fun filled, happy times together.
Despite the end result in the coming weeks, we remember that we are friends of Csquared and have come this far together.

Sisa Hewena put it rightly when he said, “Keep your feet firmly on the ground when you reach for the stars.” The eventual winner should keep these words into mind as this is going to be one heck of a life changing experience!!!
We wish Omphile all the best and remember he still need your votes to win Csquared Menswear Style Icon Search 2012.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3
When we picked our TOPSWAG 5 we asked them to keep a Style Diary for us of their experience so we could share it with you!
We start with stylish finalist Thabo Mafisa…

Whilst watching Kell on Earth Kelly Cutrone said that ”We work in fashion because we hate reality”, and when Stefano Gabbanna was asked about their recent collection, he said “The situation in the world is not so good, so what we can do as designers is give people something to dream of.”
My point is that fashion has always been an outlet for my identity. It has always allowed me to imagine, creative possibilities and to find beauty; even if it meant trial, error and scalding. But a true fashionista perseveres. Though Fashion may be considered a superficial industry, the basics are as humane and as natural as saving a life.
I entered the Csquared TOPSWAG Style Icon Search 2012 competition after a friend entered, and I was like swag, I’m dripping of it…

It took the final day of the competition for me to move up the ranks and be on my way to a journey with an Old Friend Mvelo, and to meeting three other men who carried their hearts on their sleeves and always so dapper. In high spirits, a two hour flight to Cape Town was a total breeze, thanks to CsquaredSA VVIP Treatment.

” Though Fashion may be considered a superficial industry, the basics are as humane and as natural as saving a life. “
We were chauffeured to House of Monatic where we met the diligent team behind this amazing project , in true model style, we had fittings for our evening look after a delicate lunch.

Entering House of Monatic felt as though I was Little Charlie in the chocolate factory, but instead of chocolate… The walls were draped with the history of the brand and the evolution of men’s fashion.

Designers and cutters popped out inbetween colours of fabric and paper, not forgetting the warm smile of the cleaning lady that reminded us that we were truly in the Mother City.
The Man that turned Oluchi herself into a star, Jan Malan, guided our every step past the spiral iron stairs of Trinity, beyond the fountain of Peroni into the evening event to face the paparazzi, but first, we had to refresh at our truly VVIP hotel suite before heading to dinner with Mark Gooding.

Mark Gooding reminds me of what Andy Warhol would’ve been with personality. The green chinos he wore with such relax, against the memory of blonde hair and a hint of european tones, it was clear why he was the guardian of the Brand.

The evening started of with great excitement; our grooming was done, Didi and Sianna were our pillars of encouragement to present our best selves through out the whole day.

As My Cue Music hit, I truly did feel like I was moving like Jagger. I was so encouraged and privileged to have made it into the Csquared TOPSWAG Style Icon Search Top 5 that not making it into the Csquared TOPSWAG Style Icon Search Top 3 was a moment of celebration for my fellow competitors who have become my friends. The experience further enriched my exposure within the fashion industry and I look forward to having an amazing relationship with Csquared.

My final thought about the experience is humility, because the fashion industry is steadily gaining recognition and being involved with Csquared at this pivotal point is an honor.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3
Yeah… not that kind of suit, aha.
Last Thursday, stylin’ Hush Nightclub in Rosebank, Joburg was the place to be to celebrate hip hop superstar AKA’s birthday party!
As you must have seen from here Csquared Menswear was there with #TOPSWAG Style Icon Finalists Mvelo Nucbe and Lucky Seloro to party with the bday boy VIP style.
For a buck night like this Csquared Menswear had to dress AKA in his finest and I am sure many can agree he looked bauwZ in his Csquared suit.
Csquared Grey Pinstripe Jacket
Csquared White Cotton shirt (from formal wear range)

Ladies we’ll give you a few extra minutes to drool…
Check out more photos of AKA lookin fresh in Csquared.
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter at @CsquaredSA for more stylin’ daily updates.
Prices range from R1700 for jackets to R800 for trousers, R595 for shirts.
For a look at some of our accessories and more of our formalwear and casual wear collection go here. .
On Saturday 4th February morning, we opened up The Weekend Argus with great excitement as we had been told there was going to be a stylish feature on our Fashion Show from the #TOPSWAG3 Announcement Party. We were truly thrown and utterly delighted to find #TOPSWAG3 Finalist Mvelo Ncube representin’ Csquared on the cover of the The Good Weekend Supplement.

We raced through the supplement to page 10 where Csquared Menswear’s #TOPSWAG Style Icon Search announcement party and latest casual and formal collection was featured in a stylin’ FULL PAGE spread.

We had the pleasure of meeting The Good Weekend reporter Wendyl Martin who wrote a nice piece on the clothes shown.

For those of you who missed out on all the fun, you can check out all the pictures from our truly ultra #TOPSWAG fashion show and announcement party here!
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter at @CsquaredSA for more stylin’ daily updates.
Prices range from R1700 for jackets to R800 for trousers, R595 for shirts and R175 for accessories.
BLOGGED | CSQUARED #TOPSWAG Party VVIP for AKA’s Birthday at Hush in Jozi
Last Thursday our #TOPSWAG3 Finalists Lucky Seloro, Mvelo Ncube and Omphile Molefe were invited to join hip hop superstar AKA celebrate his birthday at ultra stylish club Hush in Rose bank, Joburg.
The boys were joined by their partners for an evening of VVIP partying. Judging from their tweets and pics they had a truly buck night.
Sadly #TOPSWAG3 Finalist Omphile fell sick & was unable to attend the party but Mvelo and Lucky were there with Thabo and Mvelo sent us some of his pics from the night to share with you!!!
Stay Stylin’
Stay tuned to Csquared’s Facebook or follow us on Twitter @CsquaredSA for more stylish updates on our #TOPSWAG3