Csquared Menswear is South Africa’s most cutting-edge formal wear brand, and will be proudly showcasing its latest collection at this year’s Mercedes-Benz Fashion Week in Joburg on evening of 9th March 2012. The show and after party will also mark Csquared’s 10 year anniversary by celebrating the decade of style, elegance and attitude that the brand has brought to menswear in South Africa.
The Csquared winter collection 2011/12 show will exhibit luxury and kingsmanship tailoring, while evoking the charm of nostalgia by paying homage to the artistic construction of the royal uniform. The collection’s theme is “Russian Revolution” and is inspired by the history and stylized opulence of the Royal Russian family. The collection will focus on suiting in rich and moody jewel-toned colors made in an array of high-quality luxe and wearable fabrics. Expect quirky checked shirts, statement herringbonepieces with a modern edge and structured jackets with detailed epaulettes.
Csquared’s high-profile fashion show will take place at the stylish Hyde Park Corner at 21:00 and will be attended notably by: fellow MBFWJ exhibitor David Tlale, South Africa’s leading fashion bloggers and press, as well as an exclusively selected list of up-and-coming celebrities, IT-guys and social media highrollers known for their personal style.
Several high-profile celebrities have already confirmed their attendance - Theo from Mafikizolo, Mini Dlamini, Khanyi Mbau, Tumisho Masha, Stoan Seate, Toya De Lazy and AKA among others. Celebrity fashion producer Jan Malan will be directing the #CsquaredRed theatrical show.
The fashion show will also feature the thrilling finale to Csquared’s wildly successful social media campaign “Csquared #TOPSWAG Style Icon Search 2012”.
In case you missed it: for the last 2 months Csquared has been in search of an individual who has the ultimate #TOPSWAG; someone who is young, bold and proudly unapologetic of the life he leads. The Csquared Topswag Style Icon Search competition went viral on Social Media, gaining a fiercely passionate following and reaching a total of over 2 million young South Africans in less than 30 days!
And what is #TOPSWAG? It is when a man carries himself with style and attitude; a man who isn’t afraid to express his individuality through social media and fashion.
The Topswag Top3 - Lucky Seloro, Omphile Molefe and Mvelo Ncube were chosen after a month of intense campaigning, fan votes on Csquared’s Facebook Page and a whirlwind trip to Cape Town. These three men will be walking in Csquared’s fashion week show to try win-over the public’s affection one last time. The winner will be announced at the Official Csquared Fashion Show after party, and he will walk away with instant fashion fame, R30 000 in Csquared designer-wear and the ultimate VIP experience in 2012.
Mvelo Ncube (above) - #TOPSWAG finalist to walk in MBFWJ show
Lucky Seloro (above) - #TOPSWAG finalist at Cape Town Event
Omphile Molefe (above) #TOPSWAG finalist at Cape Town Event
The official Csquared fashion week show after party will be held at the glamorous Taboo Nightclub in Sandton from 23:00 onwards. Following Csquared’s brand culture and legacy, both the Csquared fashion show and after party will be attended by high-profile press, celebrities, colleagues in the design industry and Csquared’s celebrity brand ambassadors.
The Csquared after party and the live #TOPSWAG winner announcement will be MC’d by Kwaito singer and Afro Café host Stoan Seate. Guests will also enjoy musical vibes from South African hip-hop sensation AKA who will keep the party going.
Join Csquared in celebrating 10 years of style, elegance and attitude by experiencing the Csquared fashion show, #TOPSWAG winner announcement and after party via live-blogging updates.
Follow Csquared to get a virtual front-row seat at fashion week via
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Models at Csquared #TOPSWAG Cape Town Event (above)
Model in Csquared Menswear Casual Collection (above)
Model in Csquared Menswear Casual Collection at Cape Town Event (above)